Proximity lands £50m Lloyds TSB DM account
20 Dec 2010 | by Sara Kimberley
Proximity has won the £50m Lloyds TSB direct marketing account, putting an end to its three year relationship with Rapier.
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Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
Proximity ECD Duncan Gray quits for new venture
17 Dec 2010 | by Sara Kimberley
, now chairman of Cheltenham-based agency DMS, part of DMG. Chris Barraclough went on to found ... -based" businesses. To launch the offering alongside Gray, DMG has also drafted in Woolston and DMS joint head of planning Steven Dodds. However, both will also continue to be significantly involved with DMS s existing ...
PROMOTIONAL FEATURE: Why science is good for LG Electronic's brand
10 Dec 2010 | by Rory Sutherland
in 2007 and won the Andi Emerson Award at the New York Caples Awards for services to DM in 2009. Paul ...
WPP buys US DM house
09 Dec 2010 | by Ed Owen
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM
Dentsu London: The Hadron Collider
03 Dec 2010 | by Ida Rezvani and Beeker Northam, Dentsu London
with a "make sure the DM follows through on the ad" attitude, when the original meaning is far more ...
Diageo GB consolidates DM roster into TMW and RPM
16 Nov 2010 | by Sara Kimberley
Diageo GB has reduced its roster of direct marketing agencies to Tullo Marshall Warren and RPM after a consolidation pitch.
IPA Effectiveness Awards 2010: Silver Award - Lloyds TSB
05 Nov 2010
Client: Lloyds TSB Entrant: RKCR/Y Willis Fan, Lloyds TSB Credited companies - Creative agency: RKCR/Y design agencies: Rufus Leonard, Billington Cartmell; digital agencies: Saint, Digitas; DM agency: Rapier; media agencies: ZenithOptimedia, MEC Media used: Cinema, couponing/leafleting, direct ...
IPA Effectiveness Awards 2010: Silver Award - Tobacco Control
05 Nov 2010
; digital agencies: Agency Republic, Reading Room; DM agencies: PAA, Kitcatt Nohr Alexander Shaw; integrated ...
The Work: Private View
05 Nov 2010
Production company: Spank Exposure: TV, radio, press, outdoor, digital, DM 6. BEATBULLYING Project ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
