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The Work: Private View

Production company: Spank Exposure: TV, radio, press, outdoor, digital, DM 6. BEATBULLYING Project ...

Close-Up: How will the future DM agency look?

planning director. "The role of DM agencies is changing," Martin Semmens, the Elvis founder, says ... : "DM agencies are in danger of being left behind because they've rarely held strong relationships ... that has let other direct marketing agencies down in the past. "If there's one place that DM suffers ...

The Work: Private View

, digital (website and OLA), print, outdoor, radio, DM, trade 6. TOYOTA Project: Get your energy back ...

BMW calls pitch for motorcycles brief

. Work generally consists of press, in-store and DM activity, as well as some digital and social media ...

Learn the New 'Dating' Game

agency R/GA, not a DM shop, "Nike+ is the best piece of DM content," Rik Haslam, the group creative ...

Diary: Water-Cooler Monitor

changes on the business? Lloyds TSB reviewing its £50 million DM account. 41 mins ...

The Work: Private View

Director: Tom Tagholm Production company: Independent Exposure: TV, outdoor, online, DM 5. Philips ...

What Next in Engagement

that would once have been considered the epitome of DM. However, he added: "We get ourselves in a muddle ... , agreed that DM had old-fashioned connotations: "Maybe it could be rebranded as engagement or as brand action. We still pitch for traditional DM briefs, but we are getting them through inertia. Often, clients ...

New business leagues (1 Oct 2010)

MEC enters the media top 10 while Meteorite makes an appearance in the DM league.

MCBD confirms return of Tetley Tea Folk

Street'. The TV work will be backed by advertising in media, including digital and DM, with PR provided ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.