to remove filtersBuilding a bridge between brands and consumers
31 Jan 2012 | by Louise Pearce, Forward
there will frequently be members of PR, media sales, advertising, in-store and DM agencies, all with their own part ...
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School Reports 2012: Lida
02 Apr 2012
of working - 70/20/10. Oh, and we won the biggest DM pitch of the year - O2. It's been our year." Return ...
The Perfect Storm; Integration roundtable discussion
07 Dec 2011 | by Stuart Derrick
where it became really joined up. But it's hard if you have a head of DM who wants to protect his own ...
Can LBi bring cohesion to its blending promise?
24 Nov 2011 | by Katherine Levy
against a Lowe consortia that had a digital specialist, a DM specialist and an experiential specialist. We ...
Advertising bounces back
24 Nov 2011 | by Mandy Merron
. The DM/SP sector is well-placed to deal with continuing challenges as the top 40 have improved ... respectively. Despite growth in gross income, the total operating profit generated by the top 40 DM ... , and 13 agencies that have increased directors' remuneration while cutting other staff costs. DM ...
From DM Bulletin to Data and Direct Bulletin
13 Oct 2011 | by Daniel Farey-Jones
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science
Virgin Media shortlists four for £36m advertising account
28 Sep 2011 | by Arif Durrani
to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...
Top of the leader board
08 Sep 2011
, Bland last week handed the agency Everest's DM business to go alongside the ad account. ...
Top 100 creative agencies 2011
05 Sep 2011 | by Bob Willott
, a DM agency or a PR agency any more. "We wanted to create a much more collaborative agency - much ... the scope of PR into new media such as social networks. Digital has expanded the penetration of DM through e ...
Close-up: Social media moves on to real-world experience
22 Apr 2011
, that it helps to have your DM head screwed on. Increasingly, the work we do for clients such as News ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
