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Virgin Media shortlists four for £36m advertising account

to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...

The art of serial brand arson

however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...

Cisco plots review of media and DM

LONDON - Cisco Systems, the internet hardware company, is set to review its estimated £15 million media planning and buying and direct marketing business across Europe.

The Work: New Campaigns - UK

are of the green-fingered persuasion, Proximity created a gardening-themed mailer for the Golf Plus model. The DM ... is the "friend" that will take care of everything else. WAITROSE - CHRISTMAS DM PACK CREDITS Project: Waitrose Christmas DM pack Client: Nikky Gamble, assistant marketing manager, Waitrose Brief: Encourage ...

The Work: New Campaigns - UK

: DM, online THE LOWDOWN Royal Mail is launching a DM and online campaign that shows businesses ... in their integrated marketing drives. The campaign begins with a DM pack designed to look like a computer desktop ... experience will then receive a final DM pack containing a hand-crafted Mr Complete, personalised ...

The Work: Private view

Exposure: Viral 3. SKODA Project: Skoda Fabia DM launch campaign Client: Sarah Chapman, direct ...

The Work: New Campaigns - UK

: PHD Photographer: Gary Simpson Exposure: DM, posters THE LOWDOWN BBC TV Licensing ...

TalkTalk Business appoints WDMP for customer acquisition

the skills it has so far developed to a different business market. Dave Palmer, DM manager at TalkTalk ...

Media: Strategy Analysis - Microsoft challenges modern myths

- Direct marketing: E-mails on their own can be ignored or missed, so MRM created a stand-out piece of DM ... the test (more than 713 per cent over target). The DM generated an 18 per cent response and the e ...

Lick expands DM services with email operation

LONDON – Lick UK, the Yorkshire-based direct mail and point-of-sale distribution business, has launched an email solutions division called e-Lick.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.