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Agency concern over post-COI plan

, covering creative services, DM, digital media, events and PR, will come into force in October. The other ...

Tailored content hits the target

things, and now they put it into the marketing budget. Where it used to be above-the-line and DM, now it ... agencies - DM, integrated, advertising, PR, digital social and content (are all) vying for the same thing ...

Building a bridge between brands and consumers

there will frequently be members of PR, media sales, advertising, in-store and DM agencies, all with their own part ...

Virgin Media shortlists four for £36m advertising account

to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...

Bupa calls £10m media review

. Bupa spent 3.2 million on TV, 1.7 million on press and more than 2 million on DM activity ...

The making of Jam: the social specialist has spread well under Engine

, sponsorship, production, DM or management consultants. Jam s mission is to continually reinvent - in the space ...

CHI & Partners, M4C and OgilvyOne top 2010 new-business leagues

, OgilvyOne leading DM and VCCP setting the bar for digital.

New business leagues (1 Oct 2010)

MEC enters the media top 10 while Meteorite makes an appearance in the DM league.

The art of serial brand arson

however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.