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PROMOTIONAL FEATURE: Why science is good for LG Electronic's brand

in 2007 and won the Andi Emerson Award at the New York Caples Awards for services to DM in 2009. Paul ...

Twitter is adding its own URL shortener with metrics

Twitter has had its fair share of problems with spammers and phishing, especially through its direct messaging feature, but in March it started using its own URL shortening service in DMs, partly as a way of blocking suspicious links. It is now rolling this out with the added bonus of metrics ...

CREATIVE STRATEGY - Could DM be a vote-winner?

If only MPs had put as much imagination into their campaign marketing as their expenses claims and Mad Cap'n Tom's manifesto, sighs Simon Kershaw.

DMG's Ben Langdon: 20:20 London gives us creative 'sex appeal'

: the fastest-growing digital DM marketing combine you've never heard of ...

Lexus promotes free upgrades with digital and DM campaign

online or by trying out the colour swatch cut-out in the DM pack." ...

Tech blogger Robert Scoble unfollows thousands on Twitter after spam onslaught

accounts that filled his Twitter DM inbox with junk. He also said it was impossible to read every tweet ... spam. Not since Monday. "Twitter is actually quite enjoyable. Not a single DM spam. Not a single ...

Noble rejoins TMW as digital creative director

moved away from the traditional DM agency set up, to a more integrated creative department ...

DTV hires Derek Humphries as creative strategist

LONDON - DM specialist agency DTV has appointed marketing consultant Derek Humphries as director

Volvo launches DM campaign through EHS Brann

LONDON - EHS Brann Cirencester has created an integrated campaign for Volvo's new DRIVe range of cars under the brand's "life is better lived together" slogan.

New magazine targets urban clotheshorses

and allow for more direct communication from and between readers. Read more on DM News ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.