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Intelligence agency targets DM partner

The Government Communication Headquarters has kicked off a search for an agency to handle its direct marketing account.

Annual: Top 10 DM Campaigns

morning. Rory Sutherland called it "one of the biggest ideas in DM in years", and you get the feeling ... from Virgin Atlantic. This campaign created a buzz like very few DM packs had before. Agency: Matter Media Writer/art director: Tim Milne 2. Lotus Evora, 'faceless people' How many DM campaigns ...

Hotline: Google hunts for DM agency

Google is on the hunt for a DM agency for its UK business-to-business work. The company wants

Freesat hunts for DM agency to promote ad opportunities

LONDON - Freesat, the digital satellite service joint venture between ITV and the BBC, is on the hunt for a direct marketing agency to handle its below-the-line business-to-business advertising account.

The Week: DM Reviews - Digitaltmw lands eBay

EBay, the online auction site, has appointed Digitaltmw, the digital arm of Tullo Marshall Warren, to handle its eCRM account following a competitive pitch against undisclosed agencies.

Spong appointed as AAR DM specialist

The AAR has named Tony Spong as its new head of direct, promotional and integrated marketing, after the departure of Julie Constable.

Alice Beer fronts campaign to promote benefits of DM

that the marketing medium can offer and what they can do to control it. The site also features the DM Family ...

Publicis on the acquisition trail for DM and PR agencies after 40% surge in profits

Primary targets would be direct marketing and other customer-relationship businesses in the US, as well as European and Asian public relations agencies. Levy said he would be targeting firms with revenues of between €100m (£69.6m) and €300m. Publicis owns the DM agency Publicis Dialog, along ...

Simply Energy launches advertising and DM initiatives

LONDON - Simply Energy, the independent telephone-based consumer advice service for gas and electricity prices, has hired marketing agency Tattoo Marketing to undertake advertising and direct marketing initiatives to develop the Simply Energy brand.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.