to remove filtersRoyal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
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Royal Mail to offer digital watermarking system
09 May 2011 | by Ed Owen
losses from 'access' activities last year - but the move has angered both the DM sector and magazine ...
PROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
to people. This means applying new methods to the channel combined with traditional DM principles. A few ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
Orange/T-Mobile agencies put on alert
12 May 2010 | by Sara Kimberley
-Mobile will retain their own distinct brands. Other agencies on the company's roster, including the DM shops Tullo ...
DSG International hires Rapp for DM account
17 Sep 2009
LONDON - DSG International, the owner of the technology retailers PC World, Currys and Dixons, has appointed Rapp to handle its direct marketing account.
HP kicks off pan-European DM review
23 Apr 2009 | by Noel Bussey
LONDON - HP is looking for an agency to handle its pan-European direct marketing account for its PC and laptop division.
DM ad from Virgin Media banned by ASA
22 Apr 2009 | by Hadassah Nymark
LONDON - A direct mailing promoting Virgin Media's £4.50-a-month broadband package has been banned by the Advertising Standards Authority.
Cisco plots review of media and DM
26 Mar 2009 | by Anne Cassidy
LONDON - Cisco Systems, the internet hardware company, is set to review its estimated £15 million media planning and buying and direct marketing business across Europe.
WDMP wins Philips consumer lifestyle DM account
27 Feb 2009 | by Matt Williams
LONDON - Philips has appointed WDMP to the direct marketing account for its UK consumer lifestyle division after a pitch against undisclosed agencies.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
