MRM Meteorite wins Vauxhall DM brief
12 Jan 2012 | by Sara Kimberley
as the review coincided with its capture of Hyundai's DM account from Carlson. DraftFCB's DM campaigns ...
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Live & Breathe nets Birds Eye DM task
26 Jan 2012 | by Sara Kimberley
, promotional and experiential activity. Live Breathe will be Birds Eye's first retained DM agency ...
Direct Agency of the Year: OgilvyOne
15 Dec 2011
With consistently excellent DM campaigns for clients both big and small, OgilvyOne can now add a...that OgilvyOne s work was recognised at awards shows during 2011. The agency was the most-awarded DM shop in the UK, winning at the Cannes International Festival of Creativity (a rarity for UK DM companies recently ... the British Gas business-to-business DM account in a pitch against Inferno, while British Airways also ...
Can the direct tribe deal with the engagement landgrab?
01 Dec 2011 | by Daniel Farey-Jones
or whether you re writing a DM piece, or any channel, where we ve moved forward as an industry I think is we ...
Romanian chocolate wins direct creatives' debate
29 Nov 2011 | by Daniel Farey-Jones
Last night's challenge was put together by the IPA's DM group chair, Mel Cruickshank (also chief executive of Lida), to, in her words, "show our passion for creative". It was chaired by The Big Won report author, Patrick Collister. Creative directors were asked to champion a piece of work (as long ...
From DM Bulletin to Data and Direct Bulletin
13 Oct 2011 | by Daniel Farey-Jones
Brand Republic's DM Bulletin is changing its name to Data and Direct Bulletin, covering the science
Aegis acquires direct agencies to boost Scandinavian offering
05 Oct 2011 | by Daniel Farey-Jones
The sister agencies, Dubblera and Smicker, have been acquired from marketing consultancy DM-Konsult. Their clients include Volvo, Samsung, Stena Line, Canon and Ikea. Aegis is adding the agencies to its Aztec network, which provides transactional and post-purchase data to consumer packaged goods retailers ...
DMA expels Data Providers UK after code breaches
28 Sep 2011 | by Daniel Farey-Jones
, at the beginning of this year. Scott Logie, chair of the DMA board, said: "The DM Code of Practice ...
Albion London to set up DM agency
22 Sep 2011 | by Matt Williams
Albion London is launching a standalone direct marketing agency in a bid to offer clients a specialism in digital sales, eCRM and live data.
Gü kicks off search for DM agency
14 Jul 2011 | by Sara Kimberley
Gü is hunting for an agency to handle its direct marketing business, following its rebrand as Gü Puds.
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