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Publicis Chemistry picks up Everything Everywhere brief

. Publicis Chemistry was an incumbent on Orange's DM roster. However, its appointment to the entire business ... with Proximity and Iris on its DM creative and retail creative business respectively. T-Mobile's DM account ...

Virgin Media shortlists four for £36m advertising account

to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...

School Reports 2011: OgilvyOne

direct industry was highlighted further in June when it became the only domestic DM agency to win a ... enthusiasm that is currently lacking in a number of UK DM agencies. If it can keep up this momentum in 2011 ...

O2 reviews multimillion-pound DM account

O2 is reviewing its direct marketing account, which is held by Archibald Ingall Stretton.

The art of serial brand arson

however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...

Orange/T-Mobile agencies put on alert

-Mobile will retain their own distinct brands. Other agencies on the company's roster, including the DM shops Tullo ...

HP kicks off pan-European DM review

LONDON - HP is looking for an agency to handle its pan-European direct marketing account for its PC and laptop division.

DM ad from Virgin Media banned by ASA

LONDON - A direct mailing promoting Virgin Media's £4.50-a-month broadband package has been banned by the Advertising Standards Authority.

Cisco plots review of media and DM

LONDON - Cisco Systems, the internet hardware company, is set to review its estimated £15 million media planning and buying and direct marketing business across Europe.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.