Virgin Media shortlists four for £36m advertising account
28 Sep 2011 | by Arif Durrani
to continue to handle DM. Virgin Media retained Manning Gottlieb OMD and Goodstuff Communications ...
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EDF hires AKQA as lead digital agency
03 May 2012 | by Sara Kimberley
also handles the EDF DM business, which is being reviewed separately in a process that is expected ...
O2 reviews multimillion-pound DM account
19 Jul 2011 | by Sara Kimberley
O2 is reviewing its direct marketing account, which is held by Archibald Ingall Stretton.
Chime reports 40% surge in profits
09 Mar 2011 | by Ed Owen
owns the Bell Pottinger PR firm and SFW DM agency, also reported lifts in international revenue ...
O2 seeks agency to handle B2B DM account
17 Feb 2011 | by Sara Kimberley
consolidated its 23 million DM account into Archibald Ingall Stretton. However, over the past couple of years ... . AIS's relationship with O2 on the consumer DM account is unaffected by the business-to-business review ...
E.ON calls review to refresh its direct roster
03 Feb 2011 | by Sara Kimberley
. E.ON currently uses a number of small regional agencies to handle its DM. Previously, E.ON used ... , TBWA lost the account to DLKW in 2009. The DM pitch follows an E.ON digital pitch last year ... bills. The campaign included E.ON's first TV ad in two years and was backed by print, radio, DM ...
Energy Saving Trust hands DM account to SFW
08 Oct 2010 | by Sara Kimberley
The Energy Saving Trust has appointed Stephens Francis Whitson (SFW) to handle its business-to-business direct marketing account.
Vodafone calls UK direct marketing review
08 Jul 2010 | by Matt Williams
The telecoms company has approached network agencies with a request for proposals, and is due to draw up a shortlist of agencies to pitch for the business later this month. The account incorporates all of Vodafone s DM, CRM and eCRM activity, across both its business-to-business and consumer ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
Scottish Energy in search for agency
01 Apr 2010 | by Matt Williams
of award-winning DM campaigns, including the "free-bee" work that won gold in the consumer direct mail ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
