01 Dec 2011
| by Daniel Farey-Jones
or whether you re writing a DM piece, or any channel, where we ve moved forward as an industry I think is we ...
29 Nov 2011
| by Daniel Farey-Jones
Last night's challenge was put together by the IPA's DM group chair, Mel Cruickshank (also chief executive of Lida), to, in her words, "show our passion for creative". It was chaired by The Big Won report author, Patrick Collister.
Creative directors were asked to champion a piece of work (as long ...
25 Nov 2011
pitched
against the incumbent, McCann Erickson Berlin. E.ON's DM pitches took place last week. Word ...
24 Nov 2011
| by Katherine Levy
against a Lowe consortia that had a digital specialist, a DM specialist and an experiential specialist. We ...
24 Nov 2011
| by Mandy Merron
. The DM/SP sector is well-placed to deal with continuing challenges as the top 40 have improved ...
respectively.
Despite growth in gross income, the total operating profit generated by the top 40 DM ...
, and 13 agencies that have increased directors' remuneration while cutting other staff costs.
DM ...
23 Nov 2011
| by John Reynolds
launched a major DM campaign, as it looked to capture its readers.
Martin Morgan, DMGT chief executive ...
18 Nov 2011
Tourism Ireland is looking for an agency to handle its US DM account. The tourist board's New York
16 Nov 2011
| by John Reynolds
Nationwide is to launch a major direct and online marketing offensive to promote its Simply Rewards discounts, which include offers for Virgin Holidays, Microsoft-products and Lastminute.com.
11 Nov 2011
The University of Leeds is looking for an agency to handle its DM and digital activity.
11 Nov 2011
is overseeing that one too. After a couple of months' delay, the E.ON DM pitch is finally under way.
The first round of meetings took place this week, as the company looks
to consolidate its DM activity into a ...