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Can the direct tribe deal with the engagement landgrab?

or whether you re writing a DM piece, or any channel, where we ve moved forward as an industry I think is we ...

Romanian chocolate wins direct creatives' debate

Last night's challenge was put together by the IPA's DM group chair, Mel Cruickshank (also chief executive of Lida), to, in her words, "show our passion for creative". It was chaired by The Big Won report author, Patrick Collister. Creative directors were asked to champion a piece of work (as long ...

Pitch update

pitched against the incumbent, McCann Erickson Berlin. E.ON's DM pitches took place last week. Word ...

Can LBi bring cohesion to its blending promise?

against a Lowe consortia that had a digital specialist, a DM specialist and an experiential specialist. We ...

Advertising bounces back

. The DM/SP sector is well-placed to deal with continuing challenges as the top 40 have improved ... respectively. Despite growth in gross income, the total operating profit generated by the top 40 DM ... , and 13 agencies that have increased directors' remuneration while cutting other staff costs. DM ...

DMGT's profits hit by Mail on Sunday price promotion

launched a major DM campaign, as it looked to capture its readers. Martin Morgan, DMGT chief executive ...

Hotline: Tourism Ireland seeks agency

Tourism Ireland is looking for an agency to handle its US DM account. The tourist board's New York

Nationwide unleashes Simply Rewards DM campaign

Nationwide is to launch a major direct and online marketing offensive to promote its Simply Rewards discounts, which include offers for Virgin Holidays, Microsoft-products and Lastminute.com.

Hotline: University of Leeds looking for agency

The University of Leeds is looking for an agency to handle its DM and digital activity.

Pitch Update

is overseeing that one too. After a couple of months' delay, the E.ON DM pitch is finally under way. The first round of meetings took place this week, as the company looks to consolidate its DM activity into a ...

 

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