Agencies line up for digital and DM Elastoplast account
10 Nov 2011 | by Matt Williams
Beiersdorf, the global health company, is looking for an agency to handle the UK digital and direct marketing activity for its Elastoplast brand.
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Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
Inferno lands Dove Spa creative brief
03 Mar 2011 | by Campaign staff
Inferno, which works with Unilever on its Hellmann's, Stork and Bertolli brands, won the business after a competitive pitch. The agency will be responsible for Dove Spa's first-ever campaign, due to launch in the spring, to raise awareness of its 23 spas nationwide. The work will run across press, DM ...
Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
Boots 'here come the girls' by Mother
02 Nov 2010
will change with more content and extending into stores, online, in DM and through PR. ...
PROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
to people. This means applying new methods to the channel combined with traditional DM principles. A few ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
WDMP wins Philips consumer lifestyle DM account
27 Feb 2009 | by Matt Williams
LONDON - Philips has appointed WDMP to the direct marketing account for its UK consumer lifestyle division after a pitch against undisclosed agencies.
The Week: DM Reviews - TMW wins digital Lynx task
06 Feb 2009
Tullo Marshall Warren has picked up a digital marketing brief for Unilever's Lynx brand. The agency was awarded the business after a pitch against undisclosed agencies, and will be responsible for creating a new brand website, as well as handling eCRM activity. TMW has a number of Unilever brands on...
The Week: DM Reviews - TMW wins digital Lynx task
06 Feb 2009
Tullo Marshall Warren has picked up a digital marketing brief for Unilever's Lynx brand. The agency was awarded the business after a pitch against undisclosed agencies, and will be responsible for creating a new brand website, as well as handling eCRM activity. TMW has a number of Unilever brands on...
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