Land Rover hires Wunderman to UK DM account
12 Sep 2007 | by Ed Kemp
LONDON - Land Rover has hired Wunderman to its direct marketing account following a pitch process.
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Direct marketing leagues tables show industry convergence
01 Apr 2008 | by Richard Abbott
years - engagement, immediacy. The future for the DM agencies is very bright because the thinking ...
Apple hands DM account to WWAV Rapp Collins
01 May 2007 | by Ed Kemp
LONDON - US computer giant Apple has hired WWAV Rapp Collins to its UK direct marketing account, Marketing can exclusively reveal.
Rugby League looks to DM for Cup backer
25 May 2006 | by by Staff
LONDON - The Rugby Football League is using a direct marketing campaign through Leeds agency Prego in its search for a new sponsor for the Challenge Cup.
The Ritz readies centenary push with DM agency shortlist
03 Nov 2005 | by by Staff
LONDON - The Ritz Hotel in London plans to work with a direct marekting agency for the first time to promote its centenary.
Brand Health Check: bmi
02 Jun 2005 | by Bill Britt
at British Midland, who is now chief executive of data intelligence firm Wegener DM, and Greig McCallum, who ... . DIAGNOSIS 1 - DAVID PERKINS CHIEF EXECUTIVE, WEGENER DM Bmi is nothing if not pragmatic ...
Ex-Jaguar chief joins DM agency
27 Apr 2005
Martin Runnacles, former global marketing director at Jaguar, is coming out of retirement to join Presky Maves as director, with a remit to grow the direct marketing agency's business.
Direct choice: Vauxhall Astra sports hatch
31 Mar 2005 | by Mark Hewitt, Director, Swordfish
by the petrol-head bug. I do own one, and I will probably buy another one soon, but any DM from a car
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
