Rolls-Royce seeks agency for DM task
18 Aug 2011 | by Sara Kimberley
Rolls-Royce Motor Cars is reviewing its direct marketing business.
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Rolls-Royce retains Partners Andrews Aldridge for DM account
06 Oct 2011 | by Sara Kimberley
Rolls-Royce Motor Cars has reappointed Partners Andrews Aldridge to handle its direct marketing account.
RAC picks Rapier for £7m DM and digital
26 May 2011 | by Sara Kimberley
RAC, the breakdown service, has appointed Rapier as the lead agency on its £7 million direct marketing and digital business.
BMW calls pitch for motorcycles brief
21 Oct 2010 | by Matt Williams
. Work generally consists of press, in-store and DM activity, as well as some digital and social media ...
DM agencies line up for European Avis brief
22 Jul 2010 | by Matt Williams
Avis, the car rental service, is on the hunt for a direct marketing agency to handle its loyalty programme across Europe.
Nissan seeks agency for UK direct account
08 Jul 2010 | by Matt Williams
marketing work across Europe. In the UK it has also used Tequila\ and BGD Group for some of its DM campaigns ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
BMW picks Engine for consolidated UK creative accounts
31 Mar 2010 | by Staff
, with BMW looking for a new way to execute it in the UK. It is also thought the work will focus on DM ... . The DM incumbent was Euro RSCG KLP. BMW is also now expected to kick off a review of its UK media ...
Smart promotes Brabus car with bespoke billboards
16 Mar 2010 | by Maisie McCabe
brand was a TV campaign for the new Smart diesel, which was supported by online, inserts and DM. ...
Elvis wins Honda pan-Euro digital and DM
11 Mar 2010 | by Matt Williams
The move, which marks the first time that Honda has hired a retained pan-European digital and DM ... will continue to work with existing regional DM agencies on a project basis. However, Elvis will now assume lead ... to break next month. In the UK, Honda works with Hicklin Slade Partners on its digital and DM business ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
