to remove filtersIris wins Domino's digital and DM task
26 Apr 2012 | by Sara Kimberley
Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account.
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VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
The business moves from Watson Phillips Norman, which did not repitch. Laithwaites has traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been tasked with relaunching the brand later this year in order to build greater awareness. The family ...
Arc lands DM for SABMiller's Peroni
16 Feb 2012 | by Sara Kimberley
SABMiller has hired Arc to handle direct marketing for Peroni Nastro Azzurro.
Live & Breathe nets Birds Eye DM task
26 Jan 2012 | by Sara Kimberley
, promotional and experiential activity. Live Breathe will be Birds Eye's first retained DM agency ...
St Luke's and MediaCom win Majestic Wine accounts
04 Aug 2011 | by Anne Cassidy
handles DM for Majestic, will continue to work for the brand. Majestic is keen to build on its ...
MRM wins Philadelphia CRM account
30 Jul 2010 | by Sara Kimberley
's Chocolate Orange and Toblerone. Kraft did not previously have a retained DM agency for its Philadelphia ...
AIS picks up Pizza Express CRM brief
03 Jun 2010 | by Matt Williams
The agency won the account after a pitch process that began in April. AIS will now work on a variety of CRM campaigns for Pizza Express. The restaurant chain has not previously worked with a retained direct agency, but is now keen to increase its DM activity. Its creative agency is Work Club ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
