24 Aug 2005
| by James Quilter
chain earlier, but a
takeover by DM Private Equity in March forced a rethink. Unwins axed about 50 ...
07 Jan 2005
| by Ben Bold,
LONDON - Atkins Nutritionals, the US company that pioneered low-carb diets, has selected Fenix as its first UK advertising agency, as it prepares to roll out a range of products.
11 Nov 2004
| by Ben Bold,
LONDON - Heinz is starting a three-stage direct marketing initiative to promote its baby foods and establish an ongoing relationship with mothers.
25 Aug 2004
| by Staff,
LONDON - Jacob's Creek is using direct mail to encourage experienced wine drinkers to try its Reserve collection of premium wines over the August bank holiday.
13 May 2004
| by Staff,
The Marlow Foods-owned vegetarian food brand has picked DM agency Fenix to handle the summer-time activity, which will look to cash in on the barbecue season.
Quorn is planning a mail-out to Marlow's customer database, as well as extensive on-pack and sales promotion activity. It is also considering ...
12 May 2004
The Marlow Foods-owned vegetarian food brand has picked DM agency Fenix to handle the summertime activity, which will look to cash in on the barbecue season.
Quorn is planning a mail-out to Marlow's customer database, as well as extensive on-pack and sales promotion activity. It is also considering ...
06 May 2004
| by Ben Bold,
cause-related DM campaign to replace Cadbury’s heavily criticised Get Active sales promotion scheme.
06 May 2004
| by Ben Bold
related DM campaign to replace Cadbury's heavily criticised Get Active sales promotion scheme.
29 Apr 2004
| by Ben Bold,
, as it renews its focus on DM....In addition, Masterfoods, the owner of Maltesers, is considering reviewing the DM business across its confectionery brand portfolio.
Much of this is managed by Arc, but the agency is expected ...
agency for DM, but last year spent more than £5m on advertising through Abbott Mead Vickers BBDO ...
28 Apr 2004
| by Ben Bold
its focus on DM....In addition , Masterfoods, the owner of Maltesers, is considering reviewing the DM business across its confectionery brand portfolio.
Much of this is managed by Arc, but the agency is expected ...
agency for DM, but last year spent more than £5m on advertising through Abbott Mead Vickers BBDO ...