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Live & Breathe nets Birds Eye DM task

26 Jan 2012 | by Sara Kimberley

, promotional and experiential activity. Live Breathe will be Birds Eye's first retained DM agency ...

Marketing's Adwatch of the Year 2011

13 Dec 2011 | by Gail Kemp

, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...

Romanian chocolate wins direct creatives' debate

29 Nov 2011 | by Daniel Farey-Jones

Last night's challenge was put together by the IPA's DM group chair, Mel Cruickshank (also chief executive of Lida), to, in her words, "show our passion for creative". It was chaired by The Big Won report author, Patrick Collister. Creative directors were asked to champion a piece of work (as long ...

School Reports 2011: CMW

05 Sep 2011 | by Staff

that it cemented its place as one of the strongest DM agencies in the industry....digital and social media shops, as well as the more traditional DM agencies. With their feet now firmly ...

School Reports 2011: Kitcatt Nohr Digitas

05 Sep 2011 | by Staff

the WaterAid DM account. The work, which featured a remote-controlled poo chasing people around the streets ... streak continued when it picked up RNIB's DM business, one of eight account wins across 2010. But ...

School Reports 2011: Wunderman

05 Sep 2011 | by Staff

. Wunderman found itself in the sweet spot of data and digital: greater digital strength than its DM ...

School Reports 2011: TBWA\London

05 Sep 2011 | by Staff

with an intriguing hire - DM9DDB's Andre Laurentino, a Brazilian ready to take his first crack at the UK ad industry ...

St Luke's and MediaCom win Majestic Wine accounts

04 Aug 2011 | by Anne Cassidy

handles DM for Majestic, will continue to work for the brand. Majestic is keen to build on its ...

CREATIVE STRATEGY: Innocent. Guilty of being just a bit silly

19 May 2011 | by Simon S Kershaw

I have sometimes been described as, quote "a hard-core DM-er". Fair enough. It is true that I am

Royal Mail price hikes expected to hit DM budgets

22 Dec 2010 | by Ed Owen

of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...

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