Political parties shun outdoor ads
08 Jul 2010 | by Maisie McCabe
was notable for a shift towards DM from press and this trend continued during this year's election, with just ...
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Jackpot Joy 'queen of bingo' by Beta
14 Sep 2010
will be supported by a radio, press, DM and digital campaign. ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
YMCA mailer reminds public of homeless people
14 Nov 2008 | by Joe Thomas
DMS have created a direct mail pack which rolls out this week, targeting existing donors in an attempt to raise funds for work over the winter months. The pack asks donors for a cash donation of 15, enough to provide one person with emergency accommodation, or 30, which will provide an emergency room ...
IFAW mounts ivory ban lobbying campaign
04 Mar 2008 | by Ed Kemp
The mailing, which breaks on 14 March and has been created by direct agency DMS, asks supporters to send an action card to the minister for biodiversity, Joan Ruddock MP, to prevent China from being able to trade legally in ivory. According to IFAW, an agreement has made been by the Convention ...
Agencies line up for £5m Army DM task
24 Jan 2008 | by Kate Nettleton
and DM campaigns. The review does not affect Publicis Dialog, which currently handles the Army s online ...
Talk of the site: dead ants, Postman Pat and Olympics
19 Oct 2007 | by Bill Britt
in DM would surely affect the Royal Mail as you pointed out, it may just mean a scaling back ... redundancies Alex. If DM reduced significantly, daily collections and deliveries would be under threat ... that DM brings. Waste aside, the modern consumer must come to accept that if they want to watch TV ...
WWF appoints Kitcatt Nohr, Trinity and i-Level
15 Oct 2007 | by Kate Nettleton
The agencies won the business following a pitch handled by Agency Insight. The agency will now take responsibility for producing traditional direct marketing as well as television and print ads. The Omnicom-owned incumbents DDB and WWAV Rapp Collins, which handled the advertising, DM and media accounts ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
