RSPCA calls review of £5m DM account
03 May 2012 | by Sara Kimberley
The RSPCA, the animal-welfare charity, has called a review of its estimated £5 million direct marketing account.
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Rapier picks up NHS donor service DM work
10 May 2012 | by Sara Kimberley
The NHS Blood and Transplant service has appointed Rapier to handle its direct marketing account.
National Trust calls review of DM account
26 Apr 2012 | by Sara Kimberley
and DMS. The DM review follows last month's appointment of 18 Feet Rising, also in a pitch process co ... . The charity's DM activity includes its annual "For ever, for everyone" campaign, created by DMS, that raises ...
WaterAid seeks shop for TV and DM project
21 Apr 2011 | by Sara Kimberley
WaterAid is seeking an agency to handle an integrated brief covering TV and direct marketing. The charity has approached shops directly to pitch for its direct and direct-response TV business.
Royal British Legion kicks off £3m DM pitch
17 Mar 2011 | by Sara Kimberley
The Royal British Legion, the charity that supports people who have served or are serving in the British Armed Forces, has put its £3 million direct marketing account up for review.
WPP buys US DM house
09 Dec 2010 | by Ed Owen
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM
Energy Saving Trust hands DM account to SFW
08 Oct 2010 | by Sara Kimberley
The Energy Saving Trust has appointed Stephens Francis Whitson (SFW) to handle its business-to-business direct marketing account.
RNIB kicks off hunt for direct agency
29 Jul 2010 | by Matt Williams
this summer. The winner will be responsible for handling a series of DM campaigns to raise awareness of the charity and the work it undertakes. RNIB has not had a retained DM agency in recent months; however, it has previously used Rapp to handle some DM and strategic data work. St Luke's, the charity ...
Agencies compete for arthritis creative project
22 Jul 2010 | by Matt Williams
Agency. Its DM agency is BEC London, which was appointed in August last year following a three ...
The Good Agency wins Save the Children DM
20 May 2010 | by Matt Williams
The agency won the business after a three-way pitch and will now oversee the development of all of the charity's DM activity, including recruiting and retaining donors and encouraging people to order legacy ... on the Save the Children DM account was Whitewater, which was appointed in 2008 to reinvigorate the charity ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
