DMA expels Data Providers UK after code breaches
28 Sep 2011 | by Daniel Farey-Jones
, at the beginning of this year. Scott Logie, chair of the DMA board, said: "The DM Code of Practice ...
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Direct marketing charity fund invites grant applications
12 Apr 2012 | by Daniel Farey-Jones
The DM Foundation is chaired by Rosemary Smith, a former DMA chair, and has been launched with the intention of helping both organisations and individuals. It is aiming to give away a sum in the region ... s coffers in future. Smith said: "The DM Foundation will help those people and organisations that stand ...
DMS hires Proximity's Rhodes as head of planning
04 Jun 2010 | by Ben Bold
Direct marketing agency DMS has poached Proximity London managing partner Diana Rhodes and made her..., will be responsible for DMS's media and data planning. She will work alongside head of planning Steven Dodds, whose title also changes to joint head of planning, and will report to DMS managing director Elly Woolston ... ." Rhodes' appointment coincides with an account win. The agency has won the DM business of children ...
CREATIVE STRATEGY - Could DM be a vote-winner?
13 May 2010 | by Simon S Kershaw
If only MPs had put as much imagination into their campaign marketing as their expenses claims and Mad Cap'n Tom's manifesto, sighs Simon Kershaw.
MPs and candidates warned to stick to DM rules
04 Mar 2010 | by Daniel Farey-Jones
LONDON - Political parties have been warned by the Information Commissioner to "stay in line" with the rules on using direct marketing to contact voters ahead of the soon-to-be-called General Election.
DTV hires Derek Humphries as creative strategist
26 Jun 2009 | by Ben Bold
LONDON - DM specialist agency DTV has appointed marketing consultant Derek Humphries as director
Conservation charity readies 50th anniversary campaign
13 Jan 2009 | by Daniel Farey-Jones
LONDON - BTCV, a conservation charity, has appointed DMS to create an integrated fundraising...Normal 0 DMS is launching the online element of the campaign, which is called 'Mud Sweat ... and postcards to hand out at events and volunteering days. Mark Collins, account director at DMS, said: "We ... that positive attitude and making it fun to support the charity in other ways too." DMS is part of the Direct ...
City Republic: Second attack on credit crunch
12 Jan 2009 | by Stephen Foster
which you can recharge from the mains overnight. One such, the F3DM (catchy that), is being launched ...
DM Media Digest: Coca Cola, Orange, Dell, P&G, Google, BBC, Washington Post
09 Jan 2009 | by Noelle McElhatton
Welcome to the third issue of DM Media Digest, Marketing Direct's round-up of DM stories...Media Age reports. Spencer McHugh, Orange's former head of DM and now its head of brand communications ...
Asthma UK appoints DMS for spring DM campaign
10 Dec 2008 | by Jacquie Bowser
LONDON - Asthma UK has appointed DMS to create an integrated direct mail and online campaign...The health charity is looking to re-engage lapsed supporters and those who have requested information. Jane Moore, account director at DMS, said: "Central to the campaign will be understanding ... appointed DMS based on our chemistry, as well as their experience in delivering effective campaigns ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
