to remove filtersSt Luke's and MediaCom win Majestic Wine accounts
04 Aug 2011 | by Anne Cassidy
handles DM for Majestic, will continue to work for the brand. Majestic is keen to build on its ...
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VCCP wins Laithwaites advertising account
17 May 2012 | by Jeremy Lee
The business moves from Watson Phillips Norman, which did not repitch. Laithwaites has traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been tasked with relaunching the brand later this year in order to build greater awareness. The family ...
PAA snares Wickes digital and DM task
24 Feb 2011 | by Sara Kimberley
Wickes, the DIY retailer, has appointed Partners Andrews Aldridge to its CRM account.
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
however we want (TV, DM, and digital display etc ... and, of course, not forgetting "little bits ...
BP kicks off pitch for global DM brief
17 Jul 2008 | by Kate Nettleton
will take responsibility for all of BP's DM communications, with an initial focus on BP's appointment as a ...
Morrisons calls DM pitch
09 Aug 2007 | by Kate Nettleton
LONDON - Morrisons is on the hunt for a below-the-line agency to handle its direct marketing business.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
