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VCCP wins Laithwaites advertising account

The business moves from Watson Phillips Norman, which did not repitch. Laithwaites has traditionally focused its 15 million marketing budget on DM and in-store communications, but VCCP has been tasked with relaunching the brand later this year in order to build greater awareness. The family ...

MRM Meteorite wins Vauxhall DM brief

as the review coincided with its capture of Hyundai's DM account from Carlson. DraftFCB's DM campaigns ...

St Luke's and MediaCom win Majestic Wine accounts

handles DM for Majestic, will continue to work for the brand. Majestic is keen to build on its ...

Ladbrokes in £8m ad review

of agencies across its DM account, including Gyro, Play London and Archibald Ingall Stretton, ...

PAA snares Wickes digital and DM task

Wickes, the DIY retailer, has appointed Partners Andrews Aldridge to its CRM account.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.