John Lewis shifts budget into second half of year
10 Jun 2011 | by Ben Bold
." Inglis also intimated that the retailer would be ploughing more time and effort into its DM strategy, a ...
Search results for DM
Search filters:
By Publication
- marketingmagazine.co.uk
By Industry Sector
-
Retail
Click 
to remove filters
Add Search Filters:
By Channel
- Ad campaign (1)
- Digital marketing (2)
- Direct Marketing (4)
- Marketing (6)
By Industry Sector
- Clothing Stores (2)
- Online Shopping (1)
- Other High Street (1)
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
What digital marketers can learn from DM
20 May 2011 | by Kim Benjamin
In an age of information overload, digital marketers could learn a lot from the personalisation and value pursued by direct mailers, writes Kim Benjamin .
Royal Mail price hikes expected to hit DM budgets
22 Dec 2010 | by Ed Owen
of the price advantage for competitors and raise costs for DM campaigns. Campbell-Clause said: "Over ...
PROMOTIONAL FEATURE: Find and target customers in the social media maze
12 Jul 2010 | by Steve Plimsoll
to people. This means applying new methods to the channel combined with traditional DM principles. A few ...
Dr Martens uses music to build online presence
23 Mar 2010 | by Joe Thomas
. However, this was later shut down. DM timeline 1960: Dr Martens began pro-ducing boots in the UK on 1 April. The product took its 1460 name from this date. 60s: DM boots became the footwear ...
Waitrose launches DM campaign for essentials
27 May 2009 | by Fiona Ramsay
. The campaign targets existing Waitrose customers. The DM pack's outer, which is illustrated with fresh produce ...
Additional Information
Campaign Jobs
- Digital Planner / Analyst - Highly Regarded Digital Agency Ad Lib £25k - £35k, Bristol
- Mid-Weight Designer Twist Recruitment £24500 - £35500 per annum, City of London
- Creative Services Manager / Creative Trafficker / Studio Manager, Middleweight Level - £30k - £40k MODA consult £30k - £40k + benefits, Central London, Shoreditch
- Digital Project Manager Purple Consultancy £25000 - £30000 per annum, London
- Digital Producer/Project Manager Client side Nakama £40,000 - £55,000, Liverpool Street
Most viewed
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
