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The National Blood Service, the organisation that collects and delivers blood to UK hospitals, has appointed Tullo Marshall Warren to its direct marketing account after a pitch against EHS Brann, Rapier, Tequila\ and Kitcatt Nohr Alexander Shaw. TMW will now create direct marketing campaigns to raise...
Citroen has called a formal review of its direct marketing account, following Kitcatt Nohr Alexander Shaw's decision to resign the business after it won the Toyota below-the-line account last week. Citroen is in the process of drawing up a shortlist of agencies, with pitches expected to take place later...
Citroen has called a formal review of its direct marketing account, following Kitcatt Nohr Alexander Shaw's decision to resign the business after it won the Toyota below-the-line account last week. Citroen is in the process of drawing up a shortlist of agencies, with pitches expected to take place later...
Digital UK, the body in charge of controlling the transition between analogue and digital television, is seeking a direct marketing agency to handle its £1.5 million account. The successful agency will handle the business, which is currently held by Rapier, from March 2009 until October 2012.
Boots has called a review of the direct marketing account for the Advantage Card. The incumbent, Craik Jones Watson Mitchell Voelkel, will not repitch for the business, although its sister agency Proximity London is involved in the review.
St Dunstan's, the charity for blind ex-servicemen and women, has hired TDA to handle its £3 million direct marketing account after a three-way pitch. The agency will attempt to recruit a wider base of donors and its first campaign will break in the autumn.
LA Fitness, the gym and leisure chain, has called a review of its direct marketing account. The process is being handled by Creative Brief. The company has previously used Kitcatt Nohr Alexander Shaw.
EDF Energy has called a review of its direct marketing account with a view to consolidating the business into a single agency. The energy supplier currently uses a roster of agencies, including Proximity and Maher Bird Associates. The review is being handled by MCCA.
Time Warner's AOL has called a review of its direct marketing account. The account involves marketing for the portal side of the business, which was separated from the UK and European ISP and broadband business after Time Warner sold it to Carphone Warehouse in October 2006.
Monarch Airlines has called a review of its £5 million direct marketing account with a view to consolidating it into one agency.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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