Mercedes-Benz creates screwed-up DM campaign
29 Jul 2008 | by Staff
/a Photographer: n/a Exposure: DM ...
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Kia launches global DM review
20 Sep 2007 | by Kate Nettleton
LONDON - Kia has kicked off a review of its global direct marketing account.
Warner reviews DM and creative briefs
02 May 2006 | by by Staff
-mail DM campaigns for the over-50s market. E-RM will develop a campaign sending new customers welcome ...
Ex-Jaguar chief joins DM agency
27 Apr 2005
Martin Runnacles, former global marketing director at Jaguar, is coming out of retirement to join Presky Maves as director, with a remit to grow the direct marketing agency's business.
Sportingbet.com in hunt for DM agency
04 Oct 2007 | by Staff
LONDON - Sportingbet.com, the online betting and gaming company, is on the hunt for an agency to handle its pan-European direct marketing.
Porsche seeks agency for DM brief
02 May 2007 | by Kate Nettleton
LONDON -- Porsche, the German luxury car brand, is on the hunt for an agency to handle its UK direct marketing business.
MRM Meteorite wins Vauxhall DM brief
12 Jan 2012 | by Sara Kimberley
as the review coincided with its capture of Hyundai's DM account from Carlson. DraftFCB's DM campaigns ...
Agencies line up for Carphone DM task
14 Aug 2008 | by Matt Williams
and Kitcatt Nohr Alexander Shaw. It is not known if either agency will repitch. WDMP picked up the main DM ... that the company is using the new structure as an opportunity to review its DM arrangements. ...
Everest appoints MBA to handle DM account
01 Sep 2011 | by Matt Williams
The agency, which already oversees the brand's TV advertising, picked up the DM brief without a pitch. It will now work on a series of campaigns to promote Everest's product range, which includes its core window and door products, a new solar energy range, handyman service and home emergency cover ...
GSK calls DM pitch for Niquitin brand
11 Nov 2005 | by by Claire Billings
GSK has invited both roster and non-roster agencies to bid for the brief, which involves on- and offline DM work. The brand's most high-profile activity to date has been a direct-response TV campaign by WCRS, which asked viewers for their mobile numbers so it could send them supportive messages to help ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
