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The department has assigned Carat to develop a planning strategy for the department s Now Let s Talk Money campaign. The DWP win is another coup for Carat, which has won the Royal Navy and Royal Marines planning business off Mediaedge:cia since winning a place on the COI roster a year ago, The latest ...
planning brief from the DWP following a three-way pitch involving MediaCom and Universal McCann. Carat was tasked with handling communications planning duties on the DWP s Now let s talk money campaign, as part of a plan to offer advice and assistance to people on low incomes. The DWP recently embraced ...
Manning Gottlieb OMD won the business after a pitch through COI that also involved the DWP roster agencies MEC and PHD. MEC looks after the work for the DWP's Jobcentre Plus initiative, while PHD is responsible for work relating to benefit fraud. A DWP spokeswoman said: "We will be launching a campaign ...
The COI managed the pitch; all three agencies are on its communications planning roster. Carat will develop a communications planning strategy for the DWP s Now Let s Talk Money campaign. The DWP ... , low-cost loans and advice on how to manage their money better. The DWP aims to promote opportunity ...
Accounts won 53 (biggest: DWP) Accounts lost 7 (biggest: Uniqlo) TV 48 ...
and if a request to write a radio campaign for the DWP had thudded on to my desk, I probably would have ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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