Private Hear: February 2012
23 Feb 2012
and if a request to write a radio campaign for the DWP had thudded on to my desk, I probably would have ...
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The DWP has contacted a number of agencies with a request for information, with a shortlist due to be announced in the middle of April. The successful agency will work on the account for three years, and will be responsible for creating a range of integrated campaigns and one-off projects that aim to help raise awareness ...
and if a request to write a radio campaign for the DWP had thudded on to my desk, I probably would have ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.