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The Work: Private view

-president marketing; Lidija Davidson, brand director, KFC Brief: Big Daddy Box Meal is the ultimate way to keep ...

The Work: New campaigns - UK

-president marketing; Lidija Davidson, brand director, KFC Brief: Big Daddy Box Meal is the ultimate way to keep ... : Online THE LOWDOWN KFC is launching its first online game in order to promote its Big Daddy Box ... the stomach to the brain. Your weapons to fight this evil? The contents of the Big Daddy Box Meal ...

Scandinavia: Small nations, big ideas

If you've ever spent a Sunday morning grappling with an Ikea flatpack, then you might well question Scandinavia's contribution to global design. But with Nokia, Ericsson, Absolut and Hennes Denmark's Framfab took two golds for its online work for Nike; and Sweden's Daddy grabbed gold for its ...

Mark Ritson on branding: Sport brands get a $15 realitycheck

) and - the 'daddy' of sneaker endorsements - Nike and Michael Jordan's Air Jordan line (about $180 a pair ...

PRIVATE VIEW: Mark Wnek, the executive creative director of Euro RSCG Wnek Gosper

a child's charmingly crude drawing of daddy on an office wall. Sadly, all three posters carry ...

Private View

A range of work this week, ranging from the sublime to the cor blimey. Today s starter is McCain chips and pizza, now brought to you by DMB t decide which to love most, chips or Daddy. (Daddy loses in extra time.) It s all held together with the line you can t help yourself and rounded off ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.