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Aviva appoints Bray Leino to B2B account

after Aviva consolidated its consumer-facing digital advertising account with Dare . Follow Daniel ...

Lexus to sponsor City AM awards

that fits naturally with this audience". Follow Daniel Farey-Jones on Twitter @danfareyjones ...

Merrill Lynch targets rich via luxury yacht mag

Merrill Lynch Wealth Management and superyacht brokerage house Yachting Partners International have partnered to launch a magazine for the super-rich called 360 Degrees.

Key people: Aviva

Andrew Moss Group chief executive Patrick Regan Chief financial officer Amanda Mackenzie Chief marketing and communications officer Jan Gooding Global brand director Trevor Matthews UK chief executive Craig Thornton UK commercial director Anne Filatotchev UK marketing ...

PROMOTIONAL FEATURE: Marketing Society Awards 2011

director, Aviva, Craig Inglis, marketing director, John Lewis, Chris Jansen, marketing director British ...

MEDIA 360: Aviva marketer Mackenzie calls for distinctive media ideas

Aviva's chief marketing officer Amanda Mackenzie today stated her aim to position the brand around the concept 'No-one recognises you like Aviva', and encouraged media owners to come up with ways to make her brand distinctive.

Rapp Edinburgh wins place on Standard Life roster

LONDON - Pensions and investments company Standard Life has appointed Rapp Edinburgh to its direct marketing roster following a pitch.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.