Search results for Daniel Craig

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ADWATCH: Speed is the issue for Intel - As PC prices come under fire and rival chip makers offer cheap alternatives, Intel is emphasising its core message of speed, writes Robert McLuhan

executive Craig Barrett rounded on Dixons for damaging Intel sales in Britain by charging ridiculous ...

MEDIA: Fantastic journeys - UK travellers are more independent and enjoying exotic trips in greater numbers. Andy Fry looks at how travel media is adapting

, drink or hotels. Craig Waller, Premier managing director, agrees but admits there are barriers ...

NEW MEDIA CHOICE: MONOPOLY

Craig, a car tyre salesman who won the 1995 US Monopoly Championship. Roger s lucky piece is the iron ...

MARKETING FOCUS: In search of the big idea - Has the innovation gone out of British marketing? James Curtis looks at new research which says NPD lacks inspiration

professor Dr Daniel Muzyka said the time had come to put the experimentation back into large ...

RADIOWATCH

been faithful to radio since its inception. Tim Craig, senior writer at Commercial Breaks, says ... , says Craig. Having clients who are willing to experiment is a definite asset in radio work ...

MARKET RESEARCH LEAGUE TABLES: Fresh focus for qualitative - A healthy obsession with new methods and added value sees qualitative on the up

to pip The Research Business International (TRBI) to the top slot. RI director Daniel Dumoulin ...

MARKETING FORUM: Forum tries personal touch - This year’s Marketing Forum aboard the Oriana promises a host of innovations to keep delegates’ attention, including one-to-one conferences. Louella Miles runs through the schedule to see what%

. The loyalty factor Lucinda Craig, managing director of Elucidation, and John Varndell, a consultant ... people are more loyal, says Craig. So we were left with the question of how to define loyalty. As to the question does loyalty exist or is it, as Craig puts it, the Holy Grail to look for? , delegates ...

AGENDA: BAT’s quest for a winning strategy - BSkyB’s bid for Man United has focused attention on sport’s role as a marketing tool. Danny Rogers looks at the progress of another landmark deal - British American Tobacco’s mov

the team will be run independently with racing experts Craig Pollock (managing director), Reynard ...

CUSTOMER MAGAZINES: Grabbing headlines - Asda has chosen to target customers by relaunching its magazine. Emily Booth looks at its distinctive approach to building loyalty

issue. Asda has a very robust measurement programme, says Craig Waller, managing director ...

MARKETING FOCUS: Rattling good reads (and they’re about marketing) - Many books are good but few are great. Our team of reviewers picks out some of the all-time industry classics

. Craig Smith Published by Simon s book, Stick It Up Your Punter! is a cracking read for anyone ... , Marketing Jane Bainbridge - deputy features editor, Marketing Craig Smith - production editor ...

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