to remove filtersRADIOWATCH
08 Oct 1998 | by LUCY BARRETT
been faithful to radio since its inception. Tim Craig, senior writer at Commercial Breaks, says ... , says Craig. Having clients who are willing to experiment is a definite asset in radio work ...
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ADWATCH: Speed is the issue for Intel - As PC prices come under fire and rival chip makers offer cheap alternatives, Intel is emphasising its core message of speed, writes Robert McLuhan
03 Dec 1998 | by ROBERT McLUHAN
executive Craig Barrett rounded on Dixons for damaging Intel sales in Britain by charging ridiculous ...
FIELD MARKETING: Roving ambassadors - Field marketers can promote brands in shops and gather first-hand intelligence. Ken Gofton went on the road with Ellert Retail Services
06 Aug 1998 | by KEN GOFTON
-marketing company s business unit director, Stewart Craig. Slowly a relationship was built - I guess because ... . Motorola is slightly different, says Craig. The company came to us, knowing that it needed field ...
STOP PRESS
16 Jul 1998 | by LISA CAMPBELL
Guy Daniels, senior advertising manager at Sony, is to take on the role of head of European...Guy Daniels, senior advertising manager at Sony, is to take on the role of head of European advertising. Daniels replaces Brenda Jones, who left the company in April to join IBM as marketing director. ITV has appointed Julia Lamaison as director of broadcasting for its digital channel, ITV2, set ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
