to remove filtersPremier adds Deutsche BA to client list
15 Nov 1999 | by COLIN GRIMSHAW
.Chief executive Craig Waller revealed that there were a few other new accounts lurking . There are also ...
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MEDIA: Customer mags make their mark - Andy Fry reviews the winning entries of the APA customer magazines industry awards
02 Dec 1999 | by ANDY FRY
brief and without a Conde Nast-style budget , according to Premier Magazines chief executive, Craig ...
CAMPAIGN DIRECT: PROFILE DANIEL MOREL - Flying the flag for the Sales Machine/Euro RSCG
08 Oct 1999 | by ASHLEY DAVIES
-the-line advertising join their ranks. Daniel Morel is one of those converts, and is the man carrying the flag...Direct marketing folk get a nice, warm feeling when hot shots from the world of above-the-line advertising join their ranks. Daniel Morel is one of those converts, and is the man carrying the flag proclaiming that all of Euro RSCG s below-the-line operations are part of one giant and beautiful nation ...
FIELD MARKETING LEAGUE TABLES 1999 TOP 28: Key professionals give their forecast - Recent industry debate offered new directions and challenges for the future of field marketing
02 Sep 1999 | by ANDY FRY
undermined. You can see the empty shelves in the supermarkets every Friday night, said Stewart Craig ... - Stewart Craig, unit business director, Brann Ellert - Rob Ellert, chairman, Brann Ellert ...
FIELD MARKETING LEAGUE TABLES 1999 TOP 28: Feeling the force of field marketing - Field marketers are celebrating another year of expansion. Ken Gofton outlines top performers and their battle plans for Europe
02 Sep 1999 | by KEN GOFTON
of Snyder Communications (US). Chairman and MD Robert Ellert, business unit director Stewart Craig. Major clients: BT, Eastern Energy, Bass, Camelot, Kellogg. E-mail s.craig@ellert.co.uk; web ... Communications (US). Chairman and MD Robert Ellert, business unit director Stewart Craig. Major ...
CONTRACT PUBLISHING: High gloss boost to customer titles - A more subtle, sleeker approach to branded magazines is winning over consumers
12 Aug 1999 | by ROBERT GRAY
this be achieved? It s about innovation, quality and investment, says Craig Waller, managing director ...
Briefs
22 Jul 1999 | by ANNE-MARIE CRAWFORD
Radical and Zenith Media have picked up the pounds 20m account for the launch campaign of the Association of Investment Trust Companies (AITC). The aim of the body, which recently hired former Volvo chief marketer Craig Fabian as project director, is to persuade consumers to put their money ...
Euro RSCG rejigs network to offer ’neutral’ service
15 Jul 1999 | by BEN ROSIER
, Euro RSCG International Data Solutions and Euro RSCG Interactive. Daniel Morel will head ...
DIRECT: Littlewoods cuts five brands in a catalogue rejig
08 Jul 1999 | by JEREMY BRAWNE, Principal Consultant, Br
Littlewoods is scrapping several of its catalogue brand names as part of a move to make its umbrella brand central to all its retail businesses. The brands being axed are Burlington, Peter Craig, Brian Mills, Janet Frazer and John Moores. Instead, the retail and pools group will run two ...
TOP 80 DIRECT MARKETING AGENCIES 1999: DM LEAGUE TABLES - DM sector charges on/It was another good year for the DM industry, marked as much by client-driven mergers as the arrival of advertising agencies’ direct spin-offs. Ken Gofton analyses the
11 Mar 1999 | by KEN GOFTON
, creative director Tony Daniel. Major clients Cornhill, MDM, Time-Life. E-mail arm ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
