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EDITORIAL: Lack of substance fuels the dotgone disasters of 2000

It s good to have a few seasonal signposts to guide you through the befuddling round of Christmas parties. That s why I m grateful for the otherwise awful array of perfume ads letting me know that it is indeed Christmas time.

BRAND HEALTH CHECK: BERNARD MATTHEWS - Has life stayed bootiful for Bernard Matthews? It's Christmas time, so we turn the heat up on Bernard Matthews, the man who gave his name and Norfolk twang over to create Britain's most famous bird.

children. His Turkey Dinosaurs are dead popular in my home with Charlie and Daniel, aged six and four ...

EDITORIAL: ITV adopts a wait and see approach to the White Paper

In the week that the Communications White Paper is published by the government, it is interesting to observe how much noise is being generated by the BBC and how strangely quiet ITV has temporarily become.

EDITORIAL: Even at 40, Corrie can still deliver a mass TV audience

For those of you who have managed to miss the barrage of ITV trails, Coronation Street is 40 years old this week. The Mancunian soap opera launched in 1960, the same year that Macmillan mooted taking Britain into the EEC, 56 South Africans were killed in the Sharpeville Massacre and Lady Chatterley...

RESHAPING RETAIL WITH LOW PRICES: Everyday low pricing was the retail theme of 2000, but the reality is that promotions and 'excitement' in stores live on

spokesman Russell Craig, but he adds that service, quality and innovation are also very important ...

TRAINING: The benefit of qualifications - How professional courses can improve your career

). But this represents only part of the story. Qualifications are just one of the things that affect pay, says Craig ...

AGENCY 2001: Agencies ride out the rollercoaster

This year will be remembered as one of the most interesting for marketing and media professionals. This supplement provides a condensed view of the state of the marketing communications industry for 2001, ranking the biggest and the best agencies in each sector. The agencies and consultants...

AGENCY 2001: Top 20 field marketing agencies - Field marketing's reputation grows. The FM sector is maturing into a key part of the marketing mix, says Robert McLuhan

unit director Stewart Craig notes the change of direction in the business it does for Motorola ...

EDITORIAL: Desmond Express needs brand work to avoid derailing

Changes in ownership of national newspapers always excite a great deal of interest - and nowhere more so than within the pages of rival national newspapers.

NEW MEDIA NEWS IN BRIEF

of the Craig David UK Tour. A dedicated microsite will carry news and audio from the tour....Darkerthanblue.com, the Chrysalis-backed black music web site, has signed up as an official sponsor of the Craig David UK Tour. A dedicated microsite will carry news and audio from the tour. ...

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