to remove filtersDiageo to sell Malibu as Seagram
deal is approved
20 Dec 2001 | by Staff,
Brown-Forman, maker of Jack Daniels, and Allied Domecq. The sale of Seagram's spirits division ...
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EDITORIAL: The figures don't add up for alcohol advertising critics
20 Dec 2001 | by CRAIG SMITH, Editor
Yet again, the marketing industry has been forced into a defensive position by suggestions that alcohol advertising and packaging should carry health warnings. Not to react to such calls would be foolhardy. Yet to argue against them carries the danger that the industry could be seen as...
Diageo to sell Malibu as Seagram
Britvic calls for ad review in bid to revive Tango
29 Nov 2001 | by DANIEL ROGERS
Britvic is reviewing the advertising for its flagship Tango soft drink brand as it attempts to fight off competition from a host of energy drinks and mineral waters. Britivic has issued an ultimatum to HHCL and Partners, which has created ads for Tango for the past ten years. It said it...
THE APG CREATIVE PLANNING AWARDS 2001: Sponsored by The Nursery - Best Multi-Market Campaigns
23 Nov 2001
-challenging conventions. BRONZE Title: Monster.com Agency: Saatchi & Saatchi Author: Craig Mawdsley Creative ...
Daniels takes on ex-Golden Wonder chief as director
22 Nov 2001 | by TANIA MASON
Daniels Chilled Foods, owner of the New Covent Garden Soup Company brand, has appointed former Golden Wonder marketing chief Nigel Parrott as group marketing director. Parrott confirmed he will reignite the agency review called by his predecessor, Kate Raison, before her resignation last month ...
Seagram deal to be cleared
with Malibu sell-off
20 Nov 2001 | by Sylvia Westall,
brand, worth an estimated 650m- 750m, include Seagram's partner Pernod, Jack Daniel's maker Brown ...
PRIVATE VIEW: Nick Hastings, the executive creative director of D'Arcy
09 Nov 2001
: Craig Inglis, marketing director Brief: Highlight the advantages of business rail travel over cars ...
RADIO - BIG SPENDERS: Nestle's Andrew Harrison and BT's Katrina Lowes argue their case for brand-building using radio ads
09 Nov 2001 | by KATRINA LOWES, head of consumer communications, BT and ANDREW HARRISON, director of marketing, Nestle UK, Nestle-Rowntree Division
: Daniel Heighes; Sound: Wave. BT: 'SARAH TO GEOFFREY' SFX: Signature tune GEOFFREY ...
Allied Domecq may make bid for Malibu
31 Oct 2001 | by Sylvia Westall,
of Malibu. It is believed that US spirit groups Fortune Brands and Jack Daniel's maker, Brown ...
PRIVATE VIEW: Daniel Kleinman
26 Oct 2001 | by DANIEL KLEINMAN, is represented by Spectre
that usually elicit a "yuck" from me. - The acclaimed director Daniel Kleinman shot the John West Salmon ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
