by the associate directors, Craig Lennon and Les Middleton. MediaCom Accent will house 40 million ...
The battle between Levi-Strauss and Tesco - or between consumer cheat and consumer champion, as much of the national media would have us believe - is now moving into stage two. Following the European Court of Justice (ECJ) ruling against Tesco, there was an immediate flurry of tabloid outrage...
Levi-Strauss described this week's landmark ruling against 'grey imports' as a "strong win for brand owners", while a "shocked" Tesco vowed to fight on. Levi's, and many other manufacturers, celebrated following the decision by the European Court of Justice to support the company's right...
and Daniels of Windsor. These feature the top Lego products, including Lego Studios, Bionicles, Bob ...
High and Mighty is launching a poster and direct mail campaign that will position it as a fashion brand for larger men, rather than a functional clothing retailer. The campaign marks the first above-the-line work from the company in a year. The 48-sheet posters will break in three UK cities...
that usually elicit a "yuck" from me. - The acclaimed director Daniel Kleinman shot the John West Salmon ...
What does Marks by the time it realised 'One amazing day' was never going to dawn and changed its ad approach, it was too late to make any real difference.
Marks 3m magazine and newspaper campaign for the range, created by Rainey Kelly Campbell Roalfe/ Y 3bn worth of business for M 6m joint venture with long-standing clothing supplier Desmond 1.5m input from Desmond 275,000 and was given a 75,000 golden hello. Eighteen months after his appointment,...
Paul Daniels' credibility as a cult celebrity is set to soar if Lowe Lintas' new TV ads for Heineken take off among the beer brand's core audience of young males. The magical Daniels ... to You. Daniels and McGee kick off the campaign with the others joining in the two successive ...
Every brand, from soap and razor blades to film, could potentially be affected by EU rulings on parallel imports. The statement, by John Noble of the British Brands Group for our feature 'The right to grey goods' on page 26, puts a scale to the scenario we may face come September, when the next...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters
