BRAND HEALTH CHECK: Harrods - Can Harrods ever stop trading on past glory?
19 Dec 2002 | by DANIEL ROGERS
is sliding at London's best-known retailer. Daniel Rogers reports on its fortunes.
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THE BOOK OF LISTS: The 10 best UK TV commercials
20 Dec 2002
Kelly, John Allison, Chris Bovill Director: Daniel Kleinman Production company: Spectre Media ... of life itself. Agency: BBH Copywriters/Art directors: Fred & Farid Director: Daniel Kleinman ...
STOP PRESS: Diageo and Brown-Forman in legal wrangle
19 Dec 2002
Jack Daniel's in the UK. Brown-Forman ended a 17-year distribution deal with Diageo in July and handed
EDITORIAL: A brand is for life, not just for major Christmas TV ads
19 Dec 2002 | by CRAIG SMITH, Editor
Never mind the goose putting on a few extra pounds, you know Christmas is coming when the perfume ads start to waft their way onto TV schedules.
OFT looks into MyTravel price claims
19 Dec 2002 | by DANIEL ROGERS
The Office of Fair Trading is investigating MyTravel's controversial 55% price cut campaign, potentially setting a precedent for other price-led marketing campaigns.
DIRECT: Macallan backs DM for seasonal loyalty rewards
19 Dec 2002
-wrapped before posting. Jason Craig, direct marketing and internet manager for The Macallan, said: "We ...
THE BOOK OF LISTS: BEST DIARY STORIES OF 2002 - Bcom3 buyout windfall calms Fizdale's worries
17 Dec 2002
, the former chairman, and the president, Craig Brown, will be banking their substantial personal wads ...
THE BOOK OF LISTS: The 10 Top-rating European TV Programmes
17 Dec 2002
stiff competition from two Davids, one Brylcreemed pin-up, the other a Craig David-alike. 6. ITALY V ...
THE BOOK OF LISTS: The 10 Best International Press Ads
17 Dec 2002
Saatchi Copy writers: Pablo Batlle, Pablo Gil Art directors: Hernan Jaurequi, Daniel Fierro 9 ...
THE BOOK OF LISTS: The 10 Best Cinema Commercials
17 Dec 2002
The X-box "mosquito" commercial has the edge but "Champagne" also works brilliantly on the big screen thanks to the sheer dramatic scale of both ads, which excel in both sound and camerawork. Agency: BBH Copywriters: Fred Farid Art directors: Fred Farid Director: Daniel Kleinman Media ...
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