to remove filtersDisaronno Amaretto boosts sales with direct mail
12 Dec 2002 | by Claire Billings,
with Communicator client Jack Daniel's. Communicator's other clients include Starbucks, Huggies and Colgate ...
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DIRECT: Macallan backs DM for seasonal loyalty rewards
19 Dec 2002
-wrapped before posting. Jason Craig, direct marketing and internet manager for The Macallan, said: "We ...
Tequila expands customer insight group
21 Oct 2002 | by Jennifer Whitehead,
Craig Elston joined the company in August to head the new division.
Jack Daniel's launches £2m through-the-line drive
29 Aug 2002 | by Staff,
LONDON - Distilled Tennessee whiskey brand Jack Daniel's is launching a £2m through..., guests will be given a free sample of Jack Daniel's and when they purchase their second shot of the drink, they will be given a pack of Jack Daniel's branded playing cards. Denise Dewar, Jack Daniel's brand manager, said ... of the heritage and youth appeal that is so unique to the brand." The campaign is Jack Daniel's biggest campaign ...
Claydon Heeley lands MasterCard account
15 Aug 2002 | by Ian Darby,
consistency across the relationships and across creative work produced by the individual banks. Craig Browne ...
Former Lloyds TSB man heads Britannia
03 Jul 2002 | by Suzy Bashford,
in January, following a restructure by group executive director Eric Daniels. Ennals has also worked ...
AMP hands £30m ad task to CCHM in the run-up to UK launch
26 Jun 2002 | by Craig Smith,
LONDON - Australia's largest financial services group AMP has switched its £30m UK advertising account from St Luke's to Camp Chipperfield Hill Murray (CCHM) just weeks ahead of its UK launch.
IPC teams up with P&G and Tesco for beauty promotion
22 May 2002 | by Daniel Rogers,
LONDON - The UK's biggest retailer, its most famous advertiser and its largest magazine company have struck an alliance that gives a glimpse of the future of brand cross-promotion.
DIRECT: PPP Healthcare to consolidate account
09 May 2002 | by MARK KLEINMAN
vacancy that had existed for two years. Marketing for PPP is overseen by Fergus Craig, commercial ...
Tequila\London expands creative team in first stage of recruitment drive
02 May 2002 | by Claire Billings,
include three copywriters: Rachel Caroll, Louise Day and Daniel Briant. The remaining appointments ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
