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The London Tourist Board (LTB) is lining up Abbott Mead Vickers BBDO, the UK's biggest ad agency, for a major campaign to lure wary tourists back to the capital.
LONDON - The London Tourist Board is lining up Abbott Mead Vickers BBDO, the UK's biggest ad agency, for a major campaign to lure wary tourists back to the capital.
Daniel Morel, the chairman and chief executive of Wunderman Worldwide, has been appointed by Cannes
director Daniel Taylor said the media chosen were perfect for the target audience - teenagers, who spend ...
not to drink and drive Agency: D'Arcy Writer: Simon Impey Art director: Jon Daniel Director: Simon ...
. The move comes after BBC One was forced to reschedule its adaptation of Daniel Deronda, which was due
Iceland and Boots both reported interim results last Friday, and neither made happy reading. Besides sharing an announcement date, and operating in the unforgiving retail sector, there is another more troubling link between the two.
A group of Arab states and airlines are set to link up for a marketing initiative to improve the image of the Middle East as a tourism destination.
Britain's kids will be taught how to make themselves into 'brands' as part of a major media literacy programme by food and toy advertisers.
Football clubs, pop groups and other brands profiting from merchandising were hailing a victory yesterday after Arsenal Football Club won a landmark ruling against unofficial merchandise.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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