is sliding at London's best-known retailer. Daniel Rogers reports on its fortunes.
Iceland and Boots both reported interim results last Friday, and neither made happy reading. Besides sharing an announcement date, and operating in the unforgiving retail sector, there is another more troubling link between the two.
As word reaches us that Marks Spencer is struggling to fill its top marketer post, Marketing sends back word that, frankly, we're not surprised.
It's the brand that many love to hate. The ultimate symbol of US cultural imperialism. A lightning conductor for anti-capitalists, animal rights activists and healthy eating campaigners.
McDonald's is overhauling its UK marketing strategy to focus on core products and values as it is faced with sluggish sales growth in Western markets.
Fox and Craig Roderick Typographer: Mark Osborne Photographer: Lee Powers Exposure: Posters ...
When retail entrepreneur Philip Green said, with typical candour, that he had never seen a bigger pile of shit than Woolworths, he came closer than many to the root of the retailer's troubles.
in January, following a restructure by group executive director Eric Daniels. Ennals has also worked ...
Cannily unveiled in the quiet June bank holiday week (Marketing, June 6), the UK's next big retail loyalty scheme grabbed the headlines by promising to breathe new life into customer reward schemes and to usurp Air Miles as the premium loyalty brand.
BAA McArthurGlen, the designer outlet shopping centre operator, has appointed Meerkat Marketing Communications to its £3m account.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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