Danielle Chidlow has a lot to do - and not long in which to do it. Her tenure at The National
While the rest of the marketing and media trade press have already begun their extended Christmas break, the Marketing team has been hard at work, producing the final issue of 2004 that you hold in your hands. It seems that the decision to publish when everyone else was taking a break has been the right...
taste is hard to quantify. ORGANIC INDULGENCE Environmentalists Craig Sams (founder of Whole Earth ...
Rapier in April; and the creative duo of Simon Nicholls and Daniel Wright from TBWA\GGT in December ...
For half the year, the Cannes 2004 winners book has been moving progressively down the pile of literature on the area of office floor loosely reserved for periodicals whose production values are too high to chuck out immediately, but whose purpose is too peripheral for 'serious' trade magazines such...
So here they are, Marketing's Agencies of the Year from across the marketing services sectors. We have taken a full year's worth of effort, inspiration and intellect from many talented people from across the agency world and dumped 90% of it into the dumpster of history. You have to be cruel to be kind.
The gallery's head of communications, Danielle Chidlow, said she expects to begin the hunt in January, following the results of an initial brand review conducted by branding consultancy The Partners. The pitch is likely to be handled by the AAR, which brokered the appointment of The Partners earlier ...
become flat, other than the dash of fizz Jack Daniel's has received from the 'JD and Coke' phenomenon ... , an exception being Jack Daniel's, which is often combined with Coca-Cola by younger consumers. Trading up ... Moet Hennessy, which paid £300m for the Glenmorangie, Glen Moray and Ardbeg whiskies. Jack Daniel ...
of Simon Nicholls and Daniel Wright from TBWA\GGT in December. Partners also promoted Shaun Moran, its ...
LONDON - Loss-making leisure brand Lastminute.com must concentrate on making 'a more emotional connection' with the customer if it is to turn around its performance, according to founder and chief executive Brent Hoberman.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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