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The Work: Private View

Agency: TBWA\London Writer: Tony McTear Art director: Paul Silburn Director: Daniel Kleinman ...

The Work: New Campaigns - The World

Director: Craig Gillespie Editor: Jim Hutchins, Nomad Edit Post-production: Nomad Audio post ...

Brand Health Check: Carphone Warehouse

to stave off the threat of the mobile operators' high-street charge. Daniel Rogers reports.

CNN offers free mobile news service funded by Xerox

LONDON - CNN has launched the first mobile news service to be entirely supported by an advertiser, with money from Xerox effectively allowing it to be offered to consumers free of subscription charges.

The Work: New Campaigns - UK

ONE TO LOOK OUT FOR - Vodafone - 3G Live! Project: 3G Live! Client: David Wheldon, global marketing director Brief: Launch Vodafone 3G Live! Creative agency: J. Walter Thompson Writers: Richard Baynham, James Humphreys, Wayne Robinson Art directors: Ian Gabaldoni, Craig Hunt, Matt Collier ...

The Work: New Campaigns - UK

: Show that Virgin Mobile's bundles last longer Creative agency: RKCR/Y R Writers: Rob Hanson, Craig ...

Opinion: Leader - 3's turnaround deserves respect

There are very few industry observers willing to give mobile operator 3 the benefit of the doubt. From the moment it opened its doors, and its mouth, early last year, the company and its parent group Hutchison Whampoa have been subjected to a kicking by both the media and analysts in the City. Some...

JWT hires Alexander to work on Vodafone

Alexander starts his new role in early November. He will work with Craig Davis, JWT's chief creative officer, EMEA, reporting to Marco Rimini, JWT's director of strategy. Alexander's appointment comes as Vodafone prepares to use JWT work to launch 3G Live! Alexander began his career in marketing ...

Private View: Mark Roalfe, the executive creative director at Rainey Kelly Campbell Roalfe/Y&R

: Abbott Mead Vickers BBDO Writer: Nigel Roberts Art director: Paul Belford Director: Daniel Barber ...

UK votes Google favourite brand

Google and Nokia have emerged as the UK's best-loved brands, according to research revealed exclusively by Marketing.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.