LONDON – Sky is supporting the launch of its high-definition television service next year with a marketing partnership with Sony's HD products division.
LONDON – Aegis has said that its recent acquisitions will help its financial performance remain in line with expectations, offsetting weaker than anticipated adspend growth in Europe.
This Christmas more than 160,000 people won't have to play along with the charade of rattling their gift and asking 'I wonder what it is?' It's a Sky set-top box.
LONDON – Carphone Warehouse has agreed to buy OneTel from Centrica in a deal worth as much as £154.2m, depending on the number of customers Centrica recruits for Carphone Warehouse over the next three years.
LONDON – Tourism New Zealand has awarded MindShare its international media planning and buying account, with work covering the UK, North America, Japan and Australia.
LONDON - Vehicle leasing company Arval has appointed integrated agency Flamethrower to create and implement a business-to-business direct marketing campaign at the end of January.
The news that Charlton Athletic's new shirt sponsor is to be Llanera SL proves that Premiership Football really is a game of two halves. Draw a line under the current top 10 clubs and you will find sponsors that you have actually heard of, including Chelsea (Samsung), Liverpool (Carlsberg) and Arsenal...
This was a tough year for choices. Not good when the task is to identify the best of the best of UK marketing services agencies in 2005.
LONDON – The COI has finalised its direct marketing roster, which includes field marketing, contact centres, mailing services and data suppliers.
LONDON - Digital radio consortium MXR has put together a promotion giving away 239 DAB digital radios on-air and online in the run-up to Christmas.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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