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Opinion: Leader - Tesco's success could bring trouble
21 Jan 2005 | by Daniel Rogers, Editor, danny.rogers@haynet.com
Tesco has a PR problem. That statement may come as a surprise to many. Particularly in the light of this week's revelation that UK sales soared by 12 per cent in the seven weeks of the festive season, and that it is on target to rake in £2bn in profits this year.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
