LONDON – Tourism New Zealand has awarded MindShare its international media planning and buying account, with work covering the UK, North America, Japan and Australia.
LONDON - The newly combined Norwich Union and RAC media planning and buying account, estimated to be worth £80m, has gone to OMD meaning Brand Connection and Vizeum lose out.
director Craig Inglis. The first viral ad, which can be accessed at www.littlerbritain.co.uk , forms ...
director Craig Inglis. The first viral ad, which can be accessed at www.littler britain.co.uk, forms part ...
LONDON – British Airways has re-appointed Cedar to publish and sell advertising in its range of inflight magazines without a pitch.
global creative director, Craig Davis. Its pitching line was rumoured to be "If you care about A to B. BA ...
ONE TO LOOK OUT FOR - Smirnoff - Triple distilled Project: Triple distilled Client: James Pennefather, brand director, Smirnoff, Diageo UK Brief: Continue to drive the distinctive values of Smirnoff Creative agency: JWT London Writer: Richard Baynham Art director: Ian Gabaldoni Planner: Daniel Hill Media ...
LONDON – Carlson Marketing has undertaken a global realignment to better serve the needs of its global clients, and has won a project from United Arab Emirates national carrier, Etihad Airways.
-of-the-road playlist, such as 10cc and Daniel Bedingfield. The campaign coincides with the launch of three Magic ...
LONDON - M&C Saatchi has reported first-half pre-tax profits of £4.1m, up 1.7% year on year, but has said its outlook depends on the outcome of the £60m pitch for the global British Airways advertising account.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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