Equus stars in PR drive
31 Jan 2007
Harry Potter star Daniel Radcliffe is using publicist Vanessa Davies to plug his appearance
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Brown-Forman, the US firm behind Jack Daniel's and Southern Comfort, has brought in a top London
Harry Potter star Daniel Radcliffe is using publicist Vanessa Davies to plug his appearance
While the British winter drags on, the PR industry continues to display a noticeable spring in its step.
LONDON - CBS Outdoor is offering a single brand the chance to own all advertising sites at Wembley Park Tube station, the principal gateway to the new Wembley Stadium, for between two and four years in return for up to £4.5m.
LONDON - BSkyB added a net 183,000 customers in October-December 2006, taking its total number of subscribers to 8.44m, and declared quarterly revenues up 10% to £2.22bn.
LONDON - A press ad featuring a nativity scene with a king prawn in place of the baby Jesus has attracted 37 complaints to the advertising watchdog, but has been cleared of causing offence.
the block over. Daniel Heale, head of media and marketing for Camelot, said: Over the last three years ...
LONDON - Square One is to relaunch Norwich Union's customer magazine after winning the account in a six-way pitch involving incumbent Halcyon Publishing, Forward, River, Redwood and Atom.
Procter & Gamble has swept the board at the 2007 Product of the Year awards, winning 10 of the 32 categories.
It was observed to me recently that trade magazines such as this spend considerably more time and effort discovering and writing about what is new than analysing what went so wrong with the previous strategy/advertising/marketer that an immediate replacement was required.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.