to remove filtersITV World Cup coverage to be sponsored by Hyundai and Lucozade
09 Dec 2009 | by Daniel Farey-Jones
LONDON - ITV's football World Cup coverage will be jointly sponsored by Hyundai and Lucozade Sport.
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Publicis Groupe and Renault renew longstanding ad deal
16 Dec 2009 | by Daniel Farey-Jones
LONDON - Renault has renewed its longstanding international advertising account with Publicis Groupe for a further three years to the end of 2012.
Brands begin to dance to the tune of social media
02 Dec 2009 | by Adam Woods
insurance. Are people talking about their car insurer on Twitter?' Others, including Craig Broadbent, SEO ...
Top 20 slang brands
24 Nov 2009 | by Bill Britt
/ Stalkbook Guardian / Grauniad Heineken / Heinie Jack Daniels / JD Kronenbourg / a pint of numbers ...
Car scrappage scheme to be extended
28 Sep 2009 | by Daniel Farey-Jones
LONDON - The Government is to announce an extension of the car scrappage scheme, which is likely to prolong the adspend burst from car manufacturers.
Castrol uses cameras and digital billboards to talk directly to motorists
21 Sep 2009 | by Daniel Farey-Jones
LONDON - Castrol is combining speed camera technology with digital roadside billboards to tell around 200,000 drivers what the best oil for their vehicle is in a new ad campaign.
Wired world: digital marketing innovations from around the world
15 Sep 2009 | by Staff
friends' movements MIAMI The Isaac Daniel Group is launching a collection of GPS shoes that can ...
Mercedes bets on Inc to secure E-class coverage
10 Aug 2009 | by Daniel Farey-Jones
LONDON - Mercedes has commissioned freelance journalists' alliance Inc to produce content highlighting the features of its updated E-class vehicles.
Publicis reduces estimate of GM fallout
22 Jul 2009 | by Daniel Farey-Jones
LONDON - Publicis Groupe has played down worries over the impact of General Motors' bankruptcy on its finances, claiming its maximum exposure is now $12.8m (£7.8m) rather than $78m.
Personalised book aims to keep Nissan customers on board
10 Jul 2009 | by Daniel Farey-Jones
LONDON - TMW has developed a personalised coffee table book to prevent customer on the waiting list for Nissan's new GT-R sports car from cancelling their orders.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
