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Daniele Tranchini becomes chief executive of Publicis Italy

Publicis Worldwide has appointed Daniele Tranchini chief executive of Publicis Italy....of Publicis Worldwide, said: "Daniele is an experienced leader of both agencies and clients and what we ...

Old Spice targets Twitter generation

The Cannes Film Grand Prix-winning Old Spice campaign has evolved into targeting Twitter users, including Starbucks and GQ, with 117 publicly available video messages.

The World's Leading Independent Agencies 2010: Grupo W

No-one knows what the future holds - but that, Daniel Granatta says, is what makes it exciting....exciting. Daniel Granatta is the creative director of Grupo W AT A GLANCE Founded 1999 Principals Miguel Calderon, chief executive; Ulises Valencia, chief creative officer; Daniel Granatta ...

The Work: Private view

: Viral 3. John Lewis Project: John Lewis spring home Client: Craig Inglis, head of brand ...

The Work: Private view

: Specsavers Creative Writers/art directors: Simon Bougourd, Neil Brush Director: Daniel Kleinman Production ...

Close-Up: Football turns to advertising to win over fans

that and leverage that emotion." Fowler points to a viral campaign featuring the striker Craig Bellamy declaring ...

Making the cut

. Nevertheless, he seems to have a special rapport with Daniel Kleinman, working with him on ads from the Peter ...

Class of 2010

while at university. DANIEL DAYNES - Account manager, MPG Media Contacts Daniel Daynes joined MPG ...

Diary: Web Witter

's Pick of the Week (see below). - Craig Wood Not sure how this ad could be any better. You don't feel ...

Close-Up: Can an ad be creative and effective?

." PLANNER - Craig Mawdsley, joint head of planning, Abbott Mead Vickers BBDO "I'm very sceptical about ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.