PHD retains $300m Gap global media account
17 Dec 2010 | by Daniel Farey-Jones
PHD has retained its $300m Gap account after a pitch involving undisclosed agencies.
Blunden, who has been at Profero since 2004, will be replaced by the agency s global planning director and former managing partner of VCCP, Dale Gall from February. Blunden was promoted to the chief executive role at Profero in January following the departure of Daniele Fiandaca, Profero ...
PHD has retained its $300m Gap account after a pitch involving undisclosed agencies.
The Advertising Association and Warc have raised their forecast for 2011 adspend to 2.3% from 2% but cautioned the outlook "remains clouded by economic factors".
The advertising watchdog has ruled a NatWest ad about the bank opening on Saturdays was misleading because it did not qualify the claim to only selected branches.
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