22 Nov 2010
| by Daniel Farey-Jones
Waitrose has launched its first Facebook app in a bid to boost the profile of its new Heston Blumenthal range and spread some Christmas cheer.
18 Nov 2010
| by Matt Williams
The producers of Prosciutto di San Daniele, the dry-cured ham, are joining forces with those of Grana Padano, one of Italy's oldest hard cheeses, for a campaign that aims to encourage UK consumers ...
for Prosciutto di San Daniele was formed in 1961 to protect the name and establish rules that would be compulsory ...
17 Nov 2010
| by Daniel Farey-Jones
Coca-Cola, Take That and BT make an unlikely trio of new entrants in this week's BR app chart, though Facebook remains top.
11 Nov 2010
| by Daniel Farey-Jones
The Onken yoghurt brand has been sold by German food group Dr Oetker to Swiss dairy company Emmi, despite a 'record year for the brand', for an undisclosed sum.
10 Nov 2010
| by Daniel Farey-Jones
With the news that Burger King is to launch its first "value" menu, we asked the public to tell us who offered the best value and quality, BK or McDonald's?
03 Nov 2010
| by Daniel Farey-Jones
Two-letter and single character .uk domain names, such as aa.co.uk, 3.co.uk and bp.co.uk, are to become available in a process that starts on 1 December.
01 Nov 2010
| by Daniel Farey-Jones
Weight Watchers is readying a £28m post-Christmas marketing campaign to tell consumers it is replacing its calorie-based points system.
15 Oct 2010
| by Daniel Farey-Jones
Unilever has developed a 10-point manifesto to guide its marketers as its engagement with digital changes the way it wants them to use media to communicate with consumers.
27 Sep 2010
| by Daniel Farey-Jones
AB InBev beer brand Beck's is launching a promotion this week for a free music download from Play.com with every limited edition art label can or bottle it sells through the off and on-trade.
22 Sep 2010
| by Daniel Farey-Jones
Krispy Kreme will give Londoners three reasons to bring a dozen doughnuts into the office when it kicks off its first UK above-the-line campaign on Monday.